Sonal Patel

Sonal is Managing Director of Quantcast’s technology and data offering in South-East Asia. Sonal has over 17 years of experience in the digital industry with a focus on advertising technologies, mobile, e-commerce and programmatic advertising.

Sonal grew the international team of RightMedia Advertising-Exchange in Hong Kong and South-East Asia, which was acquired by Yahoo. She also has experience leading Google’s DFP ad-stack sales for South-East Asia and India, Twitter’s JAPAC ad-exchange offering through Mopub, was Vice President of AppNexus APAC (acquired by AT&T,) ran Programmatic Services, APAC for Dentsu. Nominated for the ExchangeWires ad-tech personality of the year in EMEA and APAC in 2019, Sonal currently┬áis also the Chair of the IAB, South-East Asia and India.